Who actually runs your website?
At most businesses, the website belongs to whoever has a spare hour: marketing, I.T., the office manager, an agency nobody's heard from in a while. Eight questions will tell you what that's costing and what to fix first.
About a minute. No email needed to see your result.
Who looks after the website day to day?
When you need a new page or an update, how long does it take?
How well does the site describe what your business does today?
Ask ChatGPT or Google's AI who does what your business does, in your market. Does your business come up?
When the business launches something (a service, a campaign, a new hire), the website...
What worries you most about the next two years?
How well do you think your site is set up to be found in search and in AI answers?
How important is it that your site gives a clear, accurate picture of your business and speaks to the clients you want?
Based on your answers, we can tell that
Your website doesn't really have an "owner".
Your site is live, it matters, and it's nobody's real job. That's the most common situation we see at established companies, and it's the one that costs the most: updates that wait, gaps nobody notices, a site that drifts away from the services it represents. The fix is ownership: someone accountable for hosting, security, upkeep and the next improvement, every month.
See where your site stands.
No charge.
We'll run a free AI Visibility Audit on your website and send you two reports:
-
GEO Audit: how AI search tools like ChatGPT and Google's AI Overviews read your site, and what's keeping your business out of their answers.
-
Narrative Clarity Diagnostic: whether your site tells a clear story about what your business does and who it's for.
Based on your answers, we can tell that
Your business has outgrown its website.
The site was built for an earlier version of the business, and it shows. Before anything gets rebuilt, it's worth knowing two things: what the site should be saying now, and what AI search makes of it today.
See where your site stands.
No charge.
We'll run a free AI Visibility Audit on your website and send you two reports:
-
GEO Audit: how AI search tools like ChatGPT and Google's AI Overviews read your site, and what's keeping your business out of their answers.
-
Narrative Clarity Diagnostic: whether your site tells a clear story about what your business does and who it's for.
Based on your answers, we can tell that
Your website should be pulling its weight.
Your site isn't really working for you yet. That's visibility in AI search, content that reliably gets published with some frequency, and pages that are ready when a campaign visitor hits them.
See where your site stands.
No charge.
We'll run a free AI Visibility Audit on your website and send you two reports:
-
GEO Audit: how AI search tools like ChatGPT and Google's AI Overviews read your site, and what's keeping your business out of their answers.
-
Narrative Clarity Diagnostic: whether your site tells a clear story about what your business does and who it's for.
Where should we send it?
It's running.
Your audit is a deep dive, so it takes 15–20 minutes to prepare. Watch for an email from PXLPOD with the link to both reports.
Want to talk it through once you've read them? Fifteen minutes with Chris, no pitch.
Pick a timePXLPOD Web · Asheville, NC · clients everywhere.